seo account director

Employer: Publicis Health

Position Type: Full-time

Title: SEO account director

Location: Philadelphia, PA

Salary Range: TBA

Who we are

Company Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

Job Description

As the SEO Account Director you will provide management and oversight over experienced SEO marketers. You will be responsible for leading enterprise SEO programs while providing strong cross-functional contribution. As Director will manage staffing, revenue projections, and process development for assigned clients and will report to the GVP, SEO Account Director.

Internal: Operations, Tactics and Strategy

  • You will be responsible for ensuring adherence to internal process and drives best practices across the brands/client

  • You will set priorities for SEO department and clients and oversee team’s progress

  • You will draw insights from program results and market conditions and ensure the dialogue with the client and internal team are informed of the strategic implications

  • You will have an expert understanding how category and the competitive conditions impact our clients

  •   You will manage the execution of multiple SEO campaigns ensuring strongest possible results for the client while maintaining a healthy margin for the agency

 

Client Relationship

  • You will own the client and procurement relationship on assigned brands

  • You will work closely with the client and procurement to identify areas of improvement in process and efficiencies

  • You will develop and maintains a strong relationship with clients as day-to-day contact  as well as serve as the main point of contact for vendor relationships

  • You will be responsible for client renewal & growth

Qualifications

  • 7+ years of agency experience in the SEO or multi-platform space

  • Proficient understanding of digital landscape and agency capabilities

  • Advanced understanding of client category landscape and market factors

  • Advanced understanding of holistic approach to search Advanced understanding of consumer behavior and targeting/ segmentation analysis tools

  • Expert project management skills, process development, & integration experience

  • Advanced knowledge of all media categories (Planning, SEM, Media, Technology, etc)

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on promoting belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides inclusive benefit programs and policies to support the evolving and diverse needs of our talent and allow every person to grow. Our benefits package includes medical coverage, dental, vision, disability, 401K, and parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

Please submit application and portfolio info@womenwhocreate.org

GrowthShaunah Margaretfull-time